One of the best ways to apply different digital marketing concepts in the real world is to start your own website. To gain the necessary skills and confidence, start your own website that combines both concepts. You can't pursue a career in digital marketing if you're not good at SEO. You must first become an SEO expert and then develop other skills.
What are the benefits of a digital marketing job? As with other tech positions, many digital marketing jobs allow you to work from home and earn a higher salary than in other junior positions. The fastest way to start a career in digital marketing is to develop work-ready skills through a proven step-by-step training course. By creating your own website, you're creating a laboratory where you can test and learn different marketing strategies. Facebook, in addition to being a great social network, is now one of the most important tools for any digital marketing campaign.
I've been doing digital marketing for startups for more than five years, but when I got started in technology, it was through the world of code. That said, marketing managers are less likely to work on content and social media, and are more likely to work on more advanced marketing campaigns. Creating your own website (step 2 above) is a great way to practice different digital marketing techniques, but doing digital marketing for a client is a totally different story. A good digital marketing manager must have the necessary skills to work with ALL of the above channels.
The next step in your career path to becoming a digital marketing professional is to get a real digital marketing job. Paid marketing managers often work with large budgets, sometimes in the millions of dollars a year, depending on the company's “advertising spend”. Since you're only managing your website, it would be impossible to execute it across all marketing channels in terms of time, effort, and resources. For example, a content marketer might focus on the top of the funnel in the hope of convincing new potential customers to share their email addresses.
Employers want to know that you'll spend their money on marketing wisely, which means spending time on channels that you know work and improving (or leaving) those that are underperforming. For beginners in digital marketing, the obvious first step is to understand what digital marketing is and the main components that make up digital marketing. For many people, it's the salary that makes a good career good, and digital marketing salaries are more than competitive.
